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Chapter 4: Americans' Travel Habits
The two most popular domestic destinations – Las Vegas and New York City – saw minimal price increases of less than 3% from 2011 to 2012, while two California cities saw the highest average rate increases among the 20 Most Popular Cities. San Francisco, which finished atop Businessweek.com’s 2012 best cities rankings, remained as the seventh most popular domestic destination despite seeing rates increase by 12%. Anaheim, home to Disneyland and the city with the smallest population among the Top 20, fell four spots after being the 16th most popular destination in 2011.
Fueled by the return of Formula 1 racing to the U.S., the Austin-San Antonio corridor attracted more domestic travelers in 2012. Austin hosted the first U.S. Formula 1 race in five years in November and is also home to a number of major music festivals such as SXSW and Austin City Limits. The city jumped three spots to the 17th most popular domestic destination and saw average rates increase by 9% as a likely result of the major events. San Antonio, located about 80 miles southwest of Austin, moved from the 13th to the 10th spot, knocking Miami out of the Top 10. The city has experienced a burgeoning spring break scene in recent years and its expanded airport recently became the 10th-largest U.S. gateway to Mexico.
Internationally, the top five destinations for Americans remained the same with London, Paris and Rome leading the way. Tokyo ’s travel economy continued to rebound following 2011’s tragic tsunami, as the city moved up six spots to become the ninth most popular international destination for Americans. The city to see the biggest jump in U.S. travel was Istanbul, which cracked the top 20 as the 19th most popular international destination. Turkey’s largest city may indeed be the 'World's Hippest City,' as its ever-growing food and nightlife scene has helped it surpass 14 cities on the list of most popular international destinations for Americans since it was 33rd in 2010.
Top Domestic Destinations for Americans
Top International Destinations for Americans